· 17 min
TOO MUCH GOODWILL
When is there too much goodwill? Can you give away too much?
Pros
- Provide a sample of best quality
- Willing to pay more for higher quality
- Ensure that the fit for everyone is good
Cons
- Appear to be hiding something
- Stealing potential paying clients from yourself
- Time consuming for actual clients
Would you buy a car before a test drive? When does a test drive become a bad business case?
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Mike@TheSellingPodcast.com
Scott@TheSellingPodcast.com
Scott Schlofman
Mike Williams - Cell 801-635-7773
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